
Why Pursue an Online MBA in Marketing from Manipal University?
The Manipal Online MBA in Marketing equips you with the strategic thinking, analytical skills, and domain knowledge to lead marketing functions across industries. The program is delivered fully online through the Online Manipal LMS, featuring live sessions with expert faculty, recorded lectures, and over 1,000 hours of interactive content, so you can learn at your own pace without pausing your career. As part of the Manipal Online learning ecosystem, students benefit from a flexible and technology-enabled educational experience.
The curriculum spans four semesters, covering core management subjects in the first year and Marketing-focused electives in the second. Learners can opt for a super specialisation, going deep into Marketing, or a dual specialization by pairing Marketing with another domain, both at the same fee. Backed by 500+ hiring partners, 100% placement assistance, access to Coursera at up to 70% off, and a NAAC A+ accredited degree recognised by WES, ACU, IQAS, and ICAS internationally, the Manipal Online MBA in Marketing is built to accelerate your career.
Manipal University Online MBA in Marketing Fees 2026
Total Tuition Fee
₹1,80,000/-
Semester-Wise Fee
₹45,000/-
Note: The above mentioned course fee may further vary as per specialisations.
Approvals
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Other Specializations
Manipal University Online MBA in Marketing Eligibility Requirements
Educational Qualification
Candidates must have a 10+2 and a 3-year bachelor's degree from a recognized university or an equivalent qualification as recognized by the Association of Indian Universities (AIU).
Grades
A minimum of 50% marks in graduation is required (45% for reserved categories). Candidates who do not meet this requirement must clear an online aptitude test.
Work Experience
Prior work experience is not mandatory. The program is open to both fresh graduates and working professionals.
Manipal University Online MBA in Marketing Syllabus: Semester-wise Breakdown
Your Manipal Online MBA Degree Sample


How are the Manipal Online MBA in Marketing Exams Conducted?
All assessments for the MUJ Online MBA in Marketing are conducted in an online proctored mode. These include two main components:
30%
Internal Assessment
These include assignments, quizzes, and capstone contributions that build your understanding of marketing and business concepts.
70%
Term-End Examination
These are online proctored exams held at the end of each semester. Learners must secure at least 40% in both components to pass a subject.
Frequently Asked Questions
The total fee for the Manipal University Jaipur Online MBA in Marketing is ₹1,80,000 for the complete 2-year program, structured as ₹45,000 per semester. No-cost EMI options starting at ₹7,500/month are available to make enrolment more accessible.
The syllabus covers management subjects such as Marketing electives, including Sales & Distribution Management, Consumer Behaviour, Retail Marketing, Strategic Marketing, B2B Marketing, and Integrated Marketing Communication.
Yes. The degree is UGC-entitled and offered by a NAAC A+ accredited university, making it fully recognised for private sector employment, government jobs, and higher education across India.
An MBA in Marketing gives you a broader foundation covering brand strategy, consumer research, B2B marketing, and sales, while a Digital Marketing specialisation focuses on SEO, social media, and online campaigns. If you want versatility and leadership roles, Marketing is the stronger choice; for niche digital roles, the Digital Marketing specialisation fits better.
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