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BBA - SRM University

  • UGC-Approved Programs: SRM offers UGC-approved online degrees in BBA, BCA, MBA, MCA, and M.Com.
  • Flexible Learning: The online courses include evening live sessions and 24/7 technical support.
  • Affordable Fees: The fees for online programs range from ₹1,29,000 to ₹1,89,000.

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About Course BBA

Online Bachelor of Business Administration (BBA) at SRM Chennai: A Solid Foundation for Future Business Leaders

The online Bachelor of Business Administration (BBA) program at SRM Institute of Science and Technology (SRMIST) in Chennai is designed to equip students with a strong foundation in business principles and practices. This program is ideal for aspiring business professionals who want to develop the skills needed to succeed in various business sectors, including marketing, finance, human resources, and entrepreneurship.

Key Features of the Online BBA Program at SRM Chennai

  • Comprehensive Curriculum: The program covers all key areas of business, including management, economics, accounting, marketing, and business law, providing students with a well-rounded education.
  • Flexibility: The online format allows students to learn at their own pace, making it easier to balance their studies with work or other commitments.
  • Industry-Relevant Content: The curriculum is designed with input from industry experts, ensuring that the knowledge and skills gained are directly applicable to the business world.
  • Practical Learning: Students engage in case studies, projects, and internships that provide practical experience and prepare them for real-world business challenges.

Benefits of Choosing SRM Chennai’s Online BBA

  • Career Readiness: The online BBA program prepares students for entry-level positions in various industries or for further studies in business and management.
  • Networking Opportunities: Students can connect with peers, faculty, and industry professionals through virtual events, workshops, and group projects.
  • Expert Faculty: The program is taught by experienced educators and industry professionals who bring real-world insights into the classroom.
  • Supportive Learning Environment: SRMIST provides robust support for online learners, including academic advising, career services, and access to digital resources.

Course Structure

The online BBA program is typically completed over three years and is divided into six semesters. The curriculum is designed to provide a strong foundation in business management while allowing students to explore areas of interest.

  • Core Subjects: Courses include Principles of Management, Financial Accounting, Business Communication, Marketing Management, and Business Ethics.
  • Electives: Students can choose from a variety of electives in areas such as digital marketing, financial markets, international business, and entrepreneurship.
  • Capstone Project: The program culminates in a capstone project where students apply their knowledge to solve a business problem or develop a business plan.
  • Internships: Internships provide valuable practical experience and help students build a professional network.

Admission Requirements

  • Educational Qualifications: Completion of 10+2 (or equivalent) from a recognized board with a minimum aggregate score (typically around 50%).
  • Entrance Exam: Depending on the selection process, applicants may need to take an entrance exam or participate in an interview.

Faculty Expertise

The faculty for the online BBA program at SRM Chennai comprises experienced educators and business professionals with extensive knowledge in various business disciplines. They are dedicated to providing a high-quality education that blends theoretical knowledge with practical application.

Unique Opportunities and Resources

  • Virtual business simulations: Students have access to virtual business simulations that allow them to practice decision-making in a risk-free environment.
  • Global Exposure: Opportunities to participate in virtual exchange programs and international webinars provide students with a global perspective on business.
  • Alumni Network: Graduates of the program become part of a vast alumni network, offering lifelong connections and career support.
  • Career Services: SRMIST offers career services, including resume building, interview preparation, and job placement assistance.

Why choose SRM Chennai’s online BBA?

The online BBA program at SRM Chennai is an excellent choice for individuals between 20 and 45 years old who are looking to build a solid foundation in business. The program's comprehensive curriculum, flexible learning format, and strong support system make it ideal for those seeking to enter the business world or pursue further studies in business and management.

Conclusion

The online BBA program at SRM Chennai offers a well-rounded education in business principles and practices. Whether you're looking to start your career or enhance your knowledge, this program provides the skills and opportunities you need to succeed in the dynamic world of business.

Updated Course Fees for 2024

Course Semester Wise One Time
Per Semester Total Fees
BBA ₹ 21,500.00/- ₹ 129,000.00/- ₹ 129,000.00/-

Approvals

  • NAAC A++
  • UGC - DEB
  • AICTE
  • ABAT
  • WES

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BBA Syllabus

Subjects Credits
Communication for Managerial Personnel 4
Principles of Management 4
Fundamentals of Financial Accounting 4
Basics of Production and Operation Management 4
Managerial Economics 3

Subjects Credits
Managerial Accounting 4
Human Resource Management 4
Marketing Management 4
Software Solutions for Business 4
Understanding Digital Marketing 4
Quantitative Aptitude and Reasoning 1

Subjects Credits
Statistics in Business 4
Statistics in Business 4
Services Marketing 4
Legal Aspects of Business 4
Elective 1 3
Elective 2 3
Universal Human Values 2
My India Project 1

Subjects Credits
Operations Research in Business 4
Essentials of Financial Management 4
Organizational Culture and Behaviour 4
Information Technology for Retail Management 4
Elective 3 3
Elective 4 3

Subjects Credits
Introduction to Research Methods 4
Strategic Management 4
Elective 5 3
Elective 6 3
Environmental Studies 3
Leadership and Management Skills 2

Subjects Credits
Global Marketing Management 4
Ethics and Corporate Governance in business 4
Project Work 8

Management Specialisations

Digital Marketing

Sample Certificate from

Ranking

  • 21st NIRF ranking
  • Ranked 45th in the QS world ranking
  • Ranked 91st by The World University Ranking

Education Loan & EMI Details

EMI details :-
Note: EMI options are available for all programs*, talk to university officials now for more details.

Admission Process

Step 1: Go to the official website.

Step 2: Click on Apply Now. 

Step 3: First, fill in your basic personal and academic details.

Step 4: Now upload all the necessary documents.

Step 5: Submit this application form and pay the application fee.

Eligibility Criteria

  • Minimum eligibility confirmation in the qualifying examination
  • Multiple selection criteria based on Marks in qualifying examination [and / or] Online entrance [and / or] Online interview

Examination Pattern

R.7.5 The assessment method of courses is further detailed below:

(a) Theory Courses  
Assessment Tool Weightage of Marks
In-Semester Internal Examination:
Unit-wise Graded Assessment in the combination of
  • Objective-type questions
  • Descriptive questions
  • Case study and solution
  • Presentation of topic
  • Case study, mini-project
  • Discussion form
  • Quiz
  • Webinar presentation & participation
5 (Units) X 6 = 30 Marks
End-Semester Examination: Duration: 2.30 Hours
70 Marks
  Total: 100 Marks
(b) Virtual Lab Courses  
Assessment Tool Weightage of Marks
In-Semester Lab Exercises:
Carrying out virtual lab exercises and submission of record with
  • Observation, process steps, data collection, analysis, program writing, debugging, output result, interpretation, inference and prompt submission of record
25 Marks 





 
Online viva-voce / quiz 5 Marks
End-Semester Examination:
Carrying out the lab-examination and related quiz
70 Marks
Total: 100 Marks

Placement Partners

Our students get an opportunity to work with
  • 200+ Hiring Partners 
  • 2X increased chances of getting selected by top companies with industry projects.

Online Advantages

  • Diverse Academic Programs: The university offers a broad spectrum of undergraduate, postgraduate, and doctoral programs across multiple disciplines.
  • Flexible Online Programs: SRM Chennai provides online MBA and MCA programs designed for working professionals and distance learners.
  • Dynamic Campus Life: The campus hosts numerous clubs and societies, along with annual cultural and technical festivals like Milan and Aarush.
  • Strong Industry Connections: Top companies such as Google, Microsoft, and Amazon frequently recruit graduates from SRM Chennai.
  • Global Collaborations: Partnerships with international universities provide students with global exposure and academic exchange opportunities.
  • Comprehensive Student Support: The university offers robust placement assistance, foreign internships, and free foreign language training.
  • Excellent Faculty: SRM Chennai boasts a world-class faculty with extensive industry and academic experience.
  • Inclusive Environment: With 80% of students coming from outside Tamil Nadu, SRM Chennai fosters a diverse and inclusive campus atmosphere.

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