
About Manipal Online MBA in Digital Marketing
Online MBA in Digital Marketing is a 2-year postgraduate degree which focuses on the modern and contemporary topics of the digital marketing industry. This program is delivered in an entire online mode, which provides freedom of learning anytime and anywhere to the working professionals as well as the fresher graduates. Manipal Online MBA degree is delivered with the support of advanced LMS technology, making it effective with the use of live & recorded lectures, live projects, case studies, online quizzes which make the overall coursework more interesting and engaging.
Manipal Online MBA syllabus covers all the modern topics of the digital marketing industry and the Manipal online faculty is dedicated to preparing you to manage the higher-level roles and careers. These topics include digital marketing campaign plans, analytics dashboards, customer journey mapping, branding strategy, etc. If you want to learn and gain skills to become a digital marketing expert, then Manipal Online MBA on Digital Marketing is an ideal degree for you. Here, you will learn and get the manipal advantage which will help you in building your career and future more easily.
Manipal Online MBA Updated Course Fees for 2026
Total Tuition Fee
₹ 1,75,000
Semester-Wise Fee
₹43,750
Manipal Online: Approvals & Accreditations
Manipal Online MBA in Digital Marketing program is one of the premium degrees, providing you with necessary skills in this domain. This degree is valid and accepted worldwide as it has the necessary approvals and accreditations from government authorities.
Manipal Online University Rankings
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Eligibility Criteria for Manipal Online MBA in Digital Marketing
Educational Qualifications
Candidates must have a 10 + 2 + 3-year bachelor’s degree from a recognized university/institution or an equivalent qualification as recognized by the Association of Indian Universities.
Grades
Candidates must have a minimum of 50% marks in aggregate in graduation (45% for reserved categories).
Work Experience
Prior work experience is not mandatory for Manipal Online MBA admissions.
Syllabus for Online MBA in Digital Marketing at Manipal Online
Your Manipal Online MBA Degree Sample


Skills you’ll gain through Online MBA in Digital Marketing
Manipal Online MBA syllabus covers all the important terms and factors of the digital marketing industry to prepare to manage the modern business world. The following are the top skills that you will gain during the Manipal Online MBA in Digital Management classes:

Learn to create integrated digital marketing strategies (SEO, PPC, social media, email marketing) that match business goals.

Master digital marketing tools and techniques for gathering, analyzing, and interpreting data is an important skill.

Acquire in-depth insights into SEO methods such as keyword research, on-page/off-page SEO, and technical SEO.

Gain proficiency in developing and managing digital content that establishes brand credibility and engages target audiences.

Employ CRM tools and marketing automation software to segment customer interactions, nurture leads, and enhance customer retention.

Gain expertise in social media marketing strategies, including platform-specific campaigns, audience targeting, and engagement analytics.

Develop skills in conversion rate optimization (CRO) and A/B testing to improve website performance and marketing ROI.
Online MBA Examination Pattern at Manipal Online
Manipal Online MBA exams examine the ability of the learners of its learning capacity and measure their skills that they have learned throughout the program. These examinations are proctored to detect any type of cheating practice. You are not allowed to sit the exams if you are caught doing any kind of unethical behavior or shortage of attendance.
30
Continuous Assessment Test
This test includes the different quizzes, assignments, mid-term tests, and case studies that the students attempt.
70%
Final Assessment Test
This test includes the computer-based proctored examination in an online mode or at an exam center
Financial Aid offered by Manipal Online University
Manipal Online University knows that many learners quit their studies because of their low financial backgrounds. So, to cut the Manipal Online MBA fees, the university offers various scholarships to different categories. In addition to this, the university also offers zero-cost EMIs, starting at ₹7,292 /month, low interest rates and flexible part-time payment options.
| Category | Scholarship Credit | Eligibility / Documents |
|---|---|---|
| Divyaang (for persons with special needs) | 20% | Divyaang certificate |
| Defense Personnel | 20% | Personnel / Service / IC number |
| Manipal University Alumni | 20% | Manipal University UG/PG alumni |
| Government Employees | 10% | Identity card |
| Merit-Based (80% or above) | 10% | Highest Qualification mark sheet |
| Fee concession (Full program fee) | 10% | Upfront payment of the full program fee |
| Fee concession (Annual fee) | 5% | Upfront payment of the annual fee |
Placement Opportunities offered by Manipal Online
Manipal Online University is popular for its career services and placement opportunities. The university has strong collaborations with leading companies, creating a wide range of options for the students to apply and get placed.
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