Chandigarh Online MBA in Brand Management

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About Brand Management

Chandigarh Online MBA in Brand Management is a premium postgraduate program which is a two-year program focused on brand management specialization. This program is delivered in an online and provides flexibility to all the students, whether working or freshers.
 
Chandigarh Online MBA syllabus covers all the important topics of the brand management industry, preparing the learners with skills and expertise. This program is supported by advanced LMS technology which makes the program more effective with case studies, live projects, online quizzes, live and recorded lectures and more.
 
If you want to establish a career in this industry and gain skills, this Chandigarh Online MBA degree will be the best option for you. This degree will help you gain advancement in your career and make you the most sought-after candidate.

Updated Course Fees for 2025

Course Per Semester Total Fees One Time Fees
Brand Management

Approvals

Chandigarh Online MBA in Brand Management is a valid program which provides high-quality content and prepares the students to become better working professionals. This program is approved and accredited by many government authorities, which verifies its quality and standards.

Courses

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Chandigarh University Event Management

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Chandigarh University Finance

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Chandigarh University Fintech

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Chandigarh University General Management

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Chandigarh University Information Technology

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Chandigarh University International Business

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Chandigarh University International Relations

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Chandigarh University Logistics And Supply Chain Management

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Ranking

  • QS World University Rankings: Ranked among the top leading universities in Asia.
  • NIRF: Ranked #20 among the best universities by National Institute Ranking Framework

Admission Process

Chandigarh Online MBA in Brand Management registrations can smoothly done with the expert guidance of collegesathi. Other than that, you can also follow the following Chandigarh Online MBA admission process:

  1. Program Selection: The first step to explore the website and find a suitable program for yourself.
  2. Application Completion: After selecting the online program, the candidate can fill out the application form with their personal, educational, and working details.
  3. Document Submission: The candidate must also submit documents like ID proof, educational certificates & mark sheets, and working certificates.
  4. Fee Payment: The next step is to pay the application fee and proceed with the application process.
  5. Submission & Registration: After submitting the fee, the candidates can proceed to submit the form and register themselves with the university.

Eligibility Criteria

  • Educational Qualifications: Bachelor’s degree in any discipline from recognized University/ Institution. Graduates of recognized professional programs like CA/ ICWA etc. are also eligible to apply.
  • Grades: There is no minimum grades bar for the students for Chandigarh Online MBA admissions.
  • Work Experience: You do not need to have prior work experience.

Examination Pattern

Chandigarh Online MBA exams are conducted to know the worth of the students and their skills that they have learned during the coursework. These Chandigarh Online MBA in Brand Management examinations are proctored with advanced technology and webcams, helping you to maintain a better environment within the examinations.
The Internal Assessments cover 30% of the marks, which include assignments, projects, and quizzes to examine the active participation of the learner.
The Term End Examinations cover 70% weight, which includes the term-end papers, which are proctored to avoid any unethical activities.

Placement Partners

Chandigarh Online MBA placement provides multiple opportunities to grab a suitable job with the Chandigarh Online MBA in Brand Management degree. As the Chandigarh Online University has collaborations with leading companies, these placements will shape your future.

Skill

Chandigarh Online MBA syllabus covers advanced syllabuses, which helps the students to gain multiple skills and expertise. The following are the skills that you will learn in Chandigarh Online MBA in Brand Management classes:
 
Skills Description
Strategic Brand Planning Students are taught how to formulate end-to-end brand strategies that support business goals. This includes market studies, competitor analysis, and positioning to establish a unique brand identity that fuels long-term growth.
Consumer Behavior Analysis You will get familiar with analyzing the psychology of customers and their buying habits. Students learn to analyze consumer insights to customize branding efforts that appeal to target audiences and maximize brand loyalty and engagement.
Digital Brand Management You will develop skills in how to manage brand presence on digital channels, such as social media, websites, and mobile applications. They learn how to use digital marketing tools and analytics to create and sustain a powerful online brand image.
Integrated Marketing Communications Learn the use of different marketing channels including advertising, public relations, and promotion to convey a uniform brand message. Learners excel in developing integrated campaigns that support brand values and expand market coverage.
Measurement and Management of Brand Equity Acquire methods of measuring brand value using measures such as brand awareness, loyalty, and financial performance. They gain strategies for building brand equity by tracking performance and adjusting for market movements.

Career Opportunity

When you have all the skills and expertise, it becomes easy for you to find different job opportunities. The following are the career opportunities that will be available for you after pursuing the Chandigarh Online MBA in Brand Management:
 
Job Positions Responsibilities Average Salary per annum
Brand Manager A Brand Manager's work involves creating and implementing brand strategies to boost brand awareness and market share. They manage product positioning, orchestrate marketing campaigns, and monitor trends in the market to keep the brand competitive and aligned with business objectives. ₹8,00,000 - ₹15,00,000
 
Marketing Communications Manager This position entails coordination and operation of integrated marketing communications campaigns across a multitude of channels like advertising, public relations, and digital media. The manager maintains brand messaging consistency and amplifies customer interaction with content targeting. ₹7,00,000 - ₹13,00,000
Digital Brand Strategist A Digital Brand Strategist oversees the online presence of a brand through the development of digital marketing plans, social media optimization, and digital campaign performance analysis. They emphasize establishing brand equity via digital mediums and engaging customers. ₹6,00,000 - ₹12,00,000
Product Marketing Manager Product Marketing Managers create go-to-market plans for new and existing products, such as pricing, positioning, and promotion. They collaborate with sales, product development, and branding teams to make sure product success in the market. ₹9,00,000 - ₹18,00,000
Brand Research Analyst Brand Research Analysts do research on the market to obtain consumer insights, track competitor behavior, and measure brand performance. They give data-driven recommendations to aid brand strategy development and enhance customer targeting. ₹4,50,000 - ₹9,00,000

Frequently Asked Questions?

Yes, Chandigarh Online University is an approved institution, and its Online MBA in Brand Management is accredited by concerned educational authorities, ensuring quality education.
 

Applicants should have a bachelor's degree from a recognized university. Experience may be preferred but is not required for admission.
 

Yes, the program is designed for working professionals with flexible online classes and study options to balance work and learning harmoniously.
 

Graduates can pursue careers like Brand Manager, Marketing Communications Manager, Digital Brand Strategist, Product Marketing Manager, and Brand Research Analyst.
 

Yes, the syllabus does provide training on digital marketing platforms, social media management, analytics tools, and online brand building strategies.