Shoolini University: Online MBA in Digital Marketing

  • Diamond-rated university by the QS Indian Education Rankings.
  • 200+ self-paced upskilling & coding courses.
  • 1-on-1 Industry Mentorship with Career Coaching.
  • Pay-after-placement policy.
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Overall Ratings :
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Peripheral Rating (Out of 5)
Average Ratings
3.7
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Digital Infrastructure
3.9
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Curriculum
3.5
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Value For Money
3.5
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About Digital Marketing

An Online MBA with Digital Marketing Specialisation is in high demand and is perfect for individuals who wish to gain valuable skills, diverse career opportunities, and strong earning potential. Shoolini Online University offers this Online MBA in Digital Marketing course in an online format, making the course suitable for students aiming to pursue education while fulfilling other responsibilities.

The Online MBA curriculum for digital marketing helps you build industry-relevant skills and develop a strategic business understanding to bring creativity and innovation to the current technological business world.

With this UGC-Approved Online MBA, you can pursue a career as an SEO Strategist, Social Media Specialist, Content Strategist, Paid Media Specialist or Digital Marketing Manager. The Online MBA in Digital Marketing from Shoolini is the right choice if you want to build a successful career in the rapidly changing digital world.

Updated Course Fees for 2025

Course Per Semester Total Fees One Time Fees
Digital Marketing

Approvals

Shoolini Online has the required approvals from the top statutory bodies. These recognitions not only highlight its educational quality, but also guarantee a well-recognised, valued and accepted Online MBA degree in Digital Marketing across sectors.

Courses

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Operations And Supply Chain Management

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IT Management

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Financial Management

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Tourism Management

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Direct Selling Management

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Marketing Management

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Data Science And Business Analytics

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Real Estate Management

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Food Technology Management

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Biotechnology Management

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Agri Business Management

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Retail Management

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Pharma And Healthcare Management

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Human Resource Management

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Banking And Insurance

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Syllabus

  • Marketing Management
  • Organizational Behaviour
  • Financial Accounting
  • Entrepreneurship
  • Creativity Decoded
  • Open Elective

  • Human Resource Management
  • Financial Management
  • Marketing Research
  • Managerial Economics
  • Consumer Behaviour
  • Open Elective

  • Legal Aspects of Business
  • Statistics for Management
  • Specialisation Elective 1 (Major)
  • Specialisation Elective 2 (Major)
  • Specialisation Elective 1 (Minor)
  • Open Elective

  • Future Leader's Program
  • Capstone Project
  • Specialisation Elective 1 (Major)
  • Specialisation Elective 1 (Major)
  • Specialisation Elective 1 (Minor)
  • Sales Management
  • Open Elective

Sample Certificate

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Ranking

  • Rated 'A+' by NAAC.
  • The university has been ranked among the top 200 universities in the world, as published by Times Higher Education Impact Rankings 2024.
  • Achieved 2nd rank in India by THE World University Rankings 2024.
  • Achieved 70th rank by the NIRF.
  • QS World University Rankings 2025 ranked it as the 14th top university globally.

Admission Process

Admissions to the Online MBA at Shoolini have a simple and completely online format. You can easily apply to the digital marketing MBA course from anywhere.

  1. Go to the Official Website

Visit the Shoolini Online website, browse all the available courses, and choose the one that interests you, which will help you on your career journey.

  1. Fill the Application Form

Fill out the online application form by entering your correct personal and academic details to continue the admissions process.

  1. Upload Documents & Fee

Upload all necessary academic documents and ID proofs, and pay the application fee online safely and easily.

  1. Receive your Confirmation

Once the documents have been verified, you will receive admission confirmation and login credentials, which allow you to log in to your dashboard and begin your online classes.

Eligibility Criteria

Educational Qualification:

To be eligible for the online MBA at Shoolini, you must pass 10+2+3 from a recognised institution.

Grades:

Shoolini Online University requires a minimum of 50% marks (45% for the reserved category) in your last qualifying educational degree.

Work Experience:

No Work Experience is required to apply for the Online MBA course from Shoolini University.

Examination Pattern

Shoolini Online University has a fair evaluation strategy for exams in its Online MBA in Digital Marketing program. The exam pattern involves a proctored end-of-term test, along with continuous assessments, to determine students' understanding and progress.

Internal Examination (30%)

The Continuous Evaluation System involves internal evaluations through learning aspects such as assignments, quizzes, and other academic work distributed throughout the semester.

External Examination (70%)

Proctored external exams are held at the end of every semester. These examinations test your overall comprehension of the course material.

Placement Partners

Students of the Online MBA in Digital Marketing benefit from the Shoolini University Online Placement and Career Services. The university guides students through mentorship, soft skill training, and interview preparation, and connects them with industry giants, enabling them to secure placements.

Skill

The Online MBA of Shoolini with Digital Marketing specialisation equips you with the skills necessary to lead in the digital marketing sector successfully.

Skills

Description

SEO & SEM

The Online MBA in Digital Marketing provides you with the ability to improve website presence and run campaigns for increased visibility.

Social Media Strategy

This MBA in Digital Marketing from Shoolini enables you to create campaigns for social media platforms, such as Instagram, Facebook, and LinkedIn.

Content Marketing

The online digital marketing MBA course teaches students how to write blogs, produce videos and create posts that promote their brand identity.

Data Analytics

Through this online MBA in Digital Marketing program, you can analyse digital data to achieve better outcomes and improved campaigns.

Brand Management

The Online MBA in Digital Marketing program prepares students to create, leverage and develop strong digital brands.

Career Opportunity

The MBA online program in digital marketing opens the door to several well-paying career opportunities in the dynamic digital business environment.

Job Role

Responsibilities

Annual Average Salary

Digital Marketing Manager

As a digital marketing manager, you will lead online campaigns and manage teams to improve brand presence.

INR 7,00,000-10,00,000

SEO Specialist

An SEO specialist will optimise websites, improve engine rankings, and drive organic traffic with targeted optimisation strategies.

INR 4,00,000-6,00,000

Social Media Manager

A social media manager works to develop social content calendars and manage brand messages through social platforms.

INR 5,00,000-7,00,000

Content Strategist

The role of a content strategist is to concept, plan and manage digital content that drives customer engagement.

INR 6,00,000-8,00,000

Brand Manager

A brand manager is responsible for developing strong digital brand identities and measuring growth across channels.

INR 8,00,000-12,00,000