Dr. D.Y. Patil Vidyapeeth University Pune: Leading Online Education

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Approvals
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Specialisations
Eligibility Criteria
Sample Certificate
Skill
Syllabus
Examination Pattern
Career Opportunity
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Admission Open 2025
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About DY Patil Online MBA in Marketing Management

DY Patil Vidyapeeth, Pune, provides a career-oriented online MBA in Marketing Management for students and working individuals. This online MBA program offers skills in core marketing areas, including branding, market research, digital strategies, and customer relationship management.

As the online MBA in Marketing Management program is delivered entirely online, students can study from anywhere in India. DY Patil Vidyapeeth is UGC entitled and NAAC A++ accredited with academic quality policies. The MBA in Marketing Management from DPU Online also offers placement support and industry exposure, enabling graduates to explore various job opportunities.

Moreover, DY Patil's online MBA offers a blend of practical knowledge and strong academic support, preparing graduates to succeed in the marketing industry.

Updated Online MBA Course Fee 2025

Pursuing an Online MBA in Marketing from DY Patil Vidyapeeth University, Pune, not only offers you the opportunity to study from anywhere, but also benefits you with an affordable price range. You can study and get quality education at your own pace without financial burden, as the DPU Online MBA fee ensures easy and flexible access for students.

Course Name	Total Program Fee	Semester 1&2	Semester 3	Semester 4
Online MBA in Marketing	₹1,89,400	₹50,000	₹45,000	₹44,400

DPU Online Approvals and Recognitions

At DY Patil Vidyapeeth Online University, you can experience a flexible and high-quality education. The DPU’s Online MBA in Marketing Management has been designed to prepare students for marketing opportunities. Therefore, DY Patil Vidyapeeth Online University assures providing approved and recognised education by top academic councils.

AICTE

AIU

ASSOCHAM

ISO

Member Of ACU

NAAC

UGC

Wes

DY Patil Vidyapeeth Online Rankings

NAAC A++ Accredited.
Secured 71st position under overall ranking by NIRF, 2025.
Ranked #41 by NIRF Rankings 2025 (University Category).

Other Specialisations

Business Analytics

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Fintech

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International Business Management

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Hospital Administration And Healthcare Management

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Operations Management

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Project Management

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IT Management

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Finance

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Human Resource Management

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Agri Business Management

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Digital Marketing

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Blockchain

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Logistics, Materials & Supply Chain Management

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Artificial Intelligence And Machine Learning

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Educational Qualification: Candidates must have a bachelor’s degree in any stream or an equivalent examination from a recognised board or institution.
Grades: A minimum of 50% marks in the undergraduate program is required. 45% marks in a bachelor's degree are acceptable for reserved category candidates.
Work Experience: No work experience is required for an online MBA in Marketing Management. However, having it can give you an advantage in learning.

Syllabus

Principles & Practices of Management
Organisational Behaviour
Management Accounting
Managerial Economics
Business Communication
Research Methodology
Environment Awareness and Disaster Management

Human Resource Management
Marketing Management
Financial Management
Operations Management
Management Information System
Strategic Management & Business Policy
Entrepreneurship Development

Consumer Behavior
Marketing Research
Sales & Distribution Management
Product and Brand Management
Retail Management
Marketing of services
Generic Elective-I - Digital Marketing/Business English

International Marketing
Integrated Marketing Communication
Generic Elective-II - Soft Skill/Business Ethics and Corporate Governance
Project Work Report

DY Patil Online MCA Sample Certificate

You will receive an official UGC-entitled Online MCA certificate after completing the degree.
This certificate will be equivalent to the on-campus degree, making it acceptable for different purposes.

Skills you'll gain through an Online MBA in Marketing

An MBA in Marketing Management from DY Patil Online University helps students learn important business and marketing skills needed to grow in today’s digital world. Some of these skills include:

Skills	Description
Market Research	With an MBA in marketing management, you can learn how to study customer behaviour, identify trends, and make smart marketing decisions.
Digital Marketing	An online marketing management course can help you understand online advertising, SEO, email marketing, and social media strategies to promote brands.
Brand Management	DPU online MBA in marketing management ensures that you gain skills to build, manage, and improve a brand’s image and value in the market.
Consumer Behaviour Analysis	You can learn how to analyse consumer needs, preferences, and buying patterns with an MBA in marketing management from D.Y. Patil Online University.
Marketing Strategy Planning	The marketing management course at DPU teaches you to develop effective plans to reach target audiences and increase product or service sales.

Examination Pattern of DPU Online MBA

The exams for the online MBA at DY Patil Vidyapeeth University, Pune, are conducted online with proctoring technology using AI advancement and a digital learning platform. The online exam format for the Online MBA at DY Patil University aims to help students understand their progress and knowledge gap while meeting program objectives and gaining a valuable learning experience. The university has adopted UGC guidelines to conduct its online proctored exams and ensure fair evaluation without any malpractice taking place during the exams. You can give the regular assessments and exams flexibly from anywhere.

Financial Aid and Scholarship offered by DY Patil Pune

Dr D.Y. Patil Vidyapeeth offers discounts or scholarships to individuals to reduce their financial burden. Scholarships will be awarded to those who pay the full fee in two transactions within 15 days. If the candidate pays within the mentioned time frame, he/she will get a relief of some amount. These scholarship benefits for the Online MBA include a concession of INR 10,000 on the total program fee.

Note: EMI options are available for all programs*, talk to university officials now for more details.

Career Opportunities after an Online MBA in Marketing

Completing an Online MBA in Marketing Management from D.Y. Patil Vidyapeeth can help you build a strong career in the marketing field with great salary potential.

Job Role	Annual Average Salary
Marketing Manager	INR 6,00,000-12,00,000
Digital Marketing Manager	INR 5,00,000-10,00,000
Brand Manager	INR 7,00,000-14,00,000
Sales Manager	INR 5,00,000-11,00,000
Market Research Analyst	INR 4,00,000-8,00,000

DY Patil Online Placement Partners

D.Y. Patil Vidyapeeth Online offers extensive placement support for students taking the MBA in Marketing Management. The university has established relationships with top companies that help students find high-paying marketing roles. Some of the top recruiting partners include:

Birla Soft

BMDU

CT Celebal

E Clerx

Exatech

No Brokerhood

Tata Motors

TCS

Tech Mahindra

We VOIS

Career Services offered by DPU Online

Career Exploration & Resume Building: Discover various career paths while getting friendly guidance to craft a polished, professional resume.
Industry Connections: Benefit from strong industry partnerships that open doors to exciting and relevant job opportunities.
One-On-One Support: Get personalised career counselling that helps you match your strengths and interests with the right goals.
Mock Interviews: Boost your confidence and communication skills through practice interviews that prepare you for real-world hiring.
Networking Events: Join engaging events where you can connect with industry experts, employers, and alumni to grow your professional network.

DY Patil Online MBA Admission Process

DPU's Online MBA in Marketing Management admission process is simple and 100% online. Students will complete the full application process from their home by following a few simple steps detailed below:

Step 1 - Learner's Registration

Go to the official page and fill in your basic details. You are required to verify your mobile number and email address. You cannot proceed without completing the verification process.

Step 2 - Admission Form

Fill out the admission form by providing your personal details, educational history, and any work history (if any). Upload a recent photograph, your signature, and pay the fees.

Step 3 - Admission Confirmation by DPU

Once your documents and payment have been successfully validated, you will receive a confirmation via email and SMS. It will contain your student login details and the link to your learning portal.

Frequently Asked Questions?

The Online MBA in Marketing Management is a postgraduate degree that lasts two years, comprising four semesters, and is offered in an online mode.

Yes, the online degree from DY Patil University is fully UGC entitled and recognised across the country. It has the same value as a regular MBA degree.

Yes, this program is designed for working professionals. The classes and schedule are flexible and can be attended online from your preferred location.

Yes, DPU Online provides a dedicated placement assistance plan in addition to partnerships with top recruiters for marketing positions.

Yes, students who qualify can access financial aid and scholarships to help reduce tuition costs and support their educational journey.

DY Patil Vidyapeeth Pune: Online MBA in Marketing Management

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About DY Patil Online MBA in Marketing Management

Updated Online MBA Course Fee 2025