
CU Online MBA in Marketing
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Chandigarh University Online MBA in Marketing- What You'll Know?
The Chandigarh University Online MBA in Marketing is a 2-year, 4-semester program covering marketing management, consumer behaviour, brand management, digital & D2C marketing, marketing analytics, integrated marketing communication and AI-powered performance marketing. The curriculum is designed to build strategic depth along with practical execution, blending core management principles with hands-on exposure to brand strategy, consumer decision-making and emerging marketing technologies.
The Online MBA in Marketing from CU blends contemporary marketing practices with data-driven decision-making to equip learners with the skills needed to tackle real-world business challenges in traditional and digital marketplaces. Moreover, the Chandigarh University is UGC-entitled, NAAC A+ accredited and includes live sessions, TA sessions, case studies and projects in its Online MBA program. Students also benefit from on-demand examinations and placement support through 300+ hiring partners.
Chandigarh University Online MBA in Marketing Fees 2026
Total Tuition Fee
₹ 1,65,000/-
Annual Fee
₹ 82,500/-
Semester-Wise Fee
₹ 41,250/-
Note: You can secure your seat by paying just ₹10,000 at the time of enrollment
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Chandigarh University Online Rankings & Recognition
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Who is Eligible to Apply for CU Online MBA in Marketing?
Educational Qualifications
Candidates must hold a bachelor's degree in any discipline from a recognized university. Graduates of CA and ICWA are also eligible to apply.
Grades
A minimum passing mark in graduation is required for admission in Chandigarh University Online MBA in Marketing.
Work Experience
Prior work experience is not required. The program is open to fresh graduates and working professionals.
CU Online MBA in Marketing Syllabus 2026: Semester-wise Breakdown
Your CU Online MBA Sample Degree


How are CU Online MBA in Marketing Exams Conducted?
The exams for CU Online MBA in Marketing follows a dual-component assessment model designed to evaluate both continuous learning and final academic performance.
30%
Internal Assessments
These are conducted through assignments, quizzes and Live Industry Project submissions that build knowledge and skills across all 4 semesters.
70%
Term End Examinations
These are held online in a remotely proctored format with on-demand scheduling. Learners must meet minimum passing criteria in both components to clear each subject.
Career Services at Chandigarh University Online
Chandigarh University Online MBA in Marketing Admission Process
Select Your Program
Choose the program that aligns with your career goals and interests.
Complete Your Application
Fill in your details and submit all required information accurately.
Submit & Register
Submit your application and complete your enrollment process.
Await Enrollment Details
Receive your enrollment confirmation and further academic guidance.
Frequently Asked Questions
It is a 2-year program divided into 4 semesters, with a total of 108 credits.
Yes. The degree is UGC-entitled and issued by a NAAC A+ accredited university, which means it holds the same value as a regular campus degree and is recognized for government job applications.
Core marketing electives include Marketing Analytics, Advertising and Brand Management, Digital & D2C Marketing, Integrated Marketing Communication, Marketing of Services, Retail Marketing and AI-Powered Performance Marketing & Growth.
Yes. Chandigarh University Online offers a Dual Specialization option, allowing learners to combine Marketing with another stream like Finance, HR, Business Analytics or International Business.
Yes. The curriculum includes subjects like AI for Managers, AI-Powered Performance Marketing & Growth and Digital & D2C Marketing, reflecting current industry demands.
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