Diploma in Marketing Management

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About Diploma in Marketing Management

Diploma in Marketing Management is a diploma program which helps the learners to gain fundamentals of marketing and business management. This short program of 1 year helps the students in gaining skills and modern techniques of marketing in a short time and start applying the knowledge directly at their workplace. This program is delivered through an online mode which includes live and recorded lectures, case studies, online quizzes, discussion, live projects and many more which makes the program engaging and more effective to learn practical skills.
 
NMIMS Online Diploma in Marketing Management covers in-demand and modern subjects like marketing strategy, consumer behavior, and market research. All these subjects and skills will prepare you to become a proficient worker in modern workplaces. So, if you are a person who wants to upgrade your marketing skills or switch your career in the marketing department in a minimum period, then this NMIMS Online Diploma in Marketing Management is an ideal program for you.
 

Updated Course Fees for 2025

Course Per Semester Total Fees One Time Fees
Marketing Management

Diploma in Marketing Management: Approvals

NMIMS Online Diploma in Marketing Management is a valid program which has gained all the approvals and accreditations. This diploma program is accepted by recruiters and employers of different industries.
 

Diploma in Marketing Management: Ranking

  • NIRF Ranking (National Institutional Ranking Framework): NMIMS has ranked #21 in the Management category, making it one of India's best B-schools.
  • Quality Higher Education (NAAC) Accreditation: NMIMS's higher education institution has an A+ grade, which indicates a certain level of excellence in teaching and academics.
  • Top Distance Education Provider: DNA Indus Learning Survey ranked it #5 in India as an outstanding distance education provider.
  • UGC Category 1 Autonomy: Respected autonomy recognition from UGC for preserving high academic quality.
  • Education Innovation Awards 2022: Entrepreneur India named NMIMS “Best University with an Online Degree”.
  • World Education Congress 2021: A series of excellence awards recognized by NMIMS for excellence in online education.

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Diploma in Marketing Management: Eligibility Criteria

  • Educational Qualifications: The candidate must have an HSC (10+2) in any discipline from a recognized board.
  • Grades: Passing marks in 10+2 is enough to take admission at NMIMS Online.
  • Work Experience: No work experience is needed for NMIMS Online registrations.

Marketing Management Syllabus

Subjects Credits
Business Communication
Financial Accounting
Micro Economics & Macro Economics
Organisational Behaviour
Marketing Management
Quantitative Methods – I

Subjects Credits
Legal Aspect of Business
Strategic Management
Business Analytics
Sales Management
Brand Management
Consumer Behaviour

Diploma in Marketing Management: Sample Certificate
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Diploma in Marketing Management: Skills

You will gain different skills and expertise with the advanced syllabus of Diploma in Marketing Management. The following are the top skills and expertise which you will acquire while pursuing Diploma in Marketing Management:
Skills Description
Market Analysis and Consumer Behavior You will learn to conduct market research, understand consumer preferences, and analyze buying behavior to target markets, predict demand, and make informed decisions.
Strategic Marketing Planning This diploma course focuses on designing marketing strategies, defining achievable targets, and planning promotional campaigns.
Basics of Digital Marketing With this diploma course from NMIMS, you will learn social media marketing, SEO, email marketing, and content marketing.
Sales and Relationship Management The course will help you learn effective selling, negotiation, and customer relationship management (CRM).
Brand Management and Communication Skills You will acquire the skills to develop, position, and manage brands, along with advanced communication and presentation skills.

Diploma in Marketing Management: Examination Pattern

Diploma in Marketing Management: Financial Aid

NMIMS Online wants to provide maximum knowledge and chances for the people to complete their studies and improve themselves. With this vision, the university provides financial help to the student with a low financial background. You have the option to avail a loan without a credit card. Also, NMIMS Online helps the students with No-Cost EMI*, helping students to arrange and manage money effectively. The University also offers special incentives to our armed forces, Defence Personnel and their immediate family with a 20% Defence Scholarship on the program fee.
 
Note: EMI options are available for all programs*, talk to collegesathi experts now for more details.

Diploma in Marketing Management: Career Opportunities

With the professional skills and abilities, you have gained during the NMIMS Diploma in Marketing Management, it will help you in exploring multiple career opportunities. The following are the top job positions, which will be available for you after the completion of the program:
Job Positions Responsibilities Average Salary per annum
Marketing Executive Marketing Executives help in organizing and carrying out campaigns, performing market surveys, and coordinating promotions. ₹3,00,000–₹5,00,000
Sales and Business Development Executive These specialists identify potential customers, present products or services, seal deals, achieve targets, and establish long-term customer relationships. ₹3,50,000–₹6,50,000
Digital Marketing Assistant Digital Marketing Assistants handle social media sites, operate online campaigns, monitor website analytics, and perform SEO to enhance the company's online presence. ₹2,80,000–₹4,50,000
Brand Coordinator Brand Coordinators maintain brand consistency, help in product launches, promotional activities, and competitor research to strengthen brand reputation. ₹4,50,000–₹7,00,000
Market Research Assistant Market Research Assistants collect consumer data, conduct surveys, create reports, and help businesses to find market trends and make effective decisions. ₹3,00,000–₹5,00,000

Diploma in Marketing Management: Placement Partners

NMIMS Online is a reputed university which is recognized by the top companies and top recruiters. Enrollment at NMIMS CDOE will help you in getting advantage of the placement opportunities at the university, which will help you in finding the best job at a leading company without any struggle.
 

Diploma in Marketing Management: Admission Process

You can directly contact collegesathi for expert career counselling and NMIMS Online registrations. Other than that, you can also follow the following NMIMS Online admission process:
  • Registration: The first step in the process is to fill out the registration form, which will ask for some basic personal and academic information. 
  • Document Submission: Upload the photocopies of the documents you listed and KYC documents for verification. This includes ID proof, educational marksheets and other work experience certificates for proper documentation.
  • Fee Submission: To confirm your admission, pay the required amount through the payment gateway that is available online or by sending a demand draft in the name of ‘SVKM’s NMIMS’ to Mumbai. 
  • Confirmation: NMIMS will confirm the documents submitted together with the payment made. After confirmation of your admission, you will be granted a ‘student number’. 

Frequently Asked Questions?

A Diploma in Marketing Management is a short course that is meant to equip students with the fundamentals of marketing, such as digital marketing, customer behavior, brand promotion, and market research. It is suitable for freshers or students who have recently graduated or completed their school.
 

This course is ideally suited for school leavers, prospective marketers, and those who wish to try out a career in sales, advertising, branding, or digital marketing without making a long-term degree commitment first.
 

You will develop important skills including market research, communication, digital marketing fundamentals, brand promotion, and customer relationship management. These skills provide a strong foundation for further education or junior marketing careers.
 

Graduates may commence as Marketing Assistants, Sales Executives, Social Media Interns, Customer Support Associates, or Brand Promotion Assistants. The diploma also prepares one for advanced diplomas or bachelor's degrees in management.
 

Yes, the diploma forms a good foundation in business and marketing principles, allowing it to be easy for students to continue with advanced courses like BBA, B. Com, or even specialized diplomas in digital marketing or business management.
 

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