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#58 by NIRF 2025Manipal Online BBA in Retail and E-commerce
About the Manipal University Online BBA in Retail and E-commerce
Online BBA in retail & e-commerce is a three-year online program designed by Manipal University Online for students to wish to gain foundational business skills and knowledge. This program offers professional and in-demand expertise to the students, helping them establish a promising career in retail and e-commerce.
Manipal Online BBA is delivered in an online mode, which is supported by advanced LMS technology, including engaging assignments, recorded & live lectures, interactive quizzes, and real-world case studies & projects. This helps students and working professionals to manage their studies, work and other commitments more effectively.
The advanced Manipal Online BBA syllabus covers in-demand topics, such as supply chain management, consumer behaviour, digital marketing, and e-commerce operations, preparing the students with in-depth knowledge. So, if you are looking for a flexible, online and practical program to gain skills in retail & e-commerce, then this Manipal Online BBA in Retail & E-commerce is the best choice for you.
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NIRF 2025: Ranked #58 among India’s top universities.
QS World University Rankings 2026: Top 195, among South Asia’s top universities.
Times Higher Education Impact Rankings 2025: Among the world’s top 400 universities.
The Week 2025: Ranked #15 among private and deemed multidisciplinary universities.
Other Online BBA Specializations Offered by Manipal University
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Digital Marketing
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Finance and Accounting
Not Avaliable 3 YearsDeadline: 29 July 2026
Marketing
Not Avaliable 3 YearsDeadline: 29 July 2026
Human Resource Management
₹ 3,750/month onwards 3 YearsDeadline: 29 July 2026
Entrepreneurship and Family Business
Not Avaliable 3 YearsDeadline: 29 July 2026
Manipal Online BBA in Retail and E-Commerce Fees 2026
The Manipal University Online BBA in Retail and E-Commerce fees are structured to provide quality undergraduate education at an accessible price. EMI facilities make it easier to pursue the course without financial stress.
₹ 1,39,500/-
Total Program Fee
Inclusive of Exam Fees
₹ 23,250/-
Per Semester Fee
6 semesters total
CurriculumManipal Online BBA in Retail and E-Commerce Syllabus
Here is a semester-wise overview of the curriculum spread across 6 semesters of the Manipal University Online BBA in Retail and E-Commerce syllabus:
Business and Management Functions- Financial Accounting
- Microeconomics
- Entrepreneurship and Innovation Management
- Universal Human Values
- Office Automation Tools
Quick Facts
- Coursera Access Included: Get free paid access to Coursera, and earn globally recognized certifications from top universities and companies alongside the BBA degree.
- Global Recognition: The Manipal University Online BBA degree is UGC-DEB-entitled, NAAC A+ accredited, and recognized by WES, IQAS, and ACU for international acceptance.
- On-demand Examination: All internal assessments and semester-end exams are conducted online through a proctored exam system, offering flexibility without compromising on academic integrity.
Note: Semesters 5 and 6 include the Retail and E-Commerce elective subjects along with core advanced subjects and a 6-month industry project.
Top Scholarships & Financial Benefits at Manipal Online
Merit-Based Scholarship
Applicants with strong academic performance in their qualifying examination may be eligible for merit-based fee concessions.
Defence Personnel Scholarship
Candidates who are currently active or are retired defence personnel with a valid identity card issued by the defence authority are eligible to apply.
Divyaang Scholarship
Applicants must submit a valid certificate of disability issued by a recognised authority in accordance with the norms set by the government.
Government Employees Scholarship
Applicants must be current employees of a central or state government body and provide valid proof of employment at the time of application.
Alumni Scholarship
Applicants must have previously completed a degree or program from any institution within the Manipal Group and are now applying for further studies.
Claim your
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Key Insights You must know before choosing
Manipal Online BBA in Retail and E-commerce in 2026
Manipal Online BBA in Retail and E-commerce Sample Certificate
Get a UGC-DEB entitled Online BBA degree in retail and e-commerce from Manipal University, ranked 14th overall by NIRF 2025.
The Online BBA carries the same academic value as a regular on-campus BBA degree from Manipal University.
These include assignments, viva, case studies, and real-world projects conducted throughout each semester to build conceptual and applied understanding.
Continuous Assessment
Term-End Examination
These are conducted online at the end of each semester using a proctored exam system. The exam includes MCQs and objective-type questions. Learners must meet the minimum passing criteria in both components to clear a subject.
Exam Pattern
What is Manipal Online BBA in Retail & E-Commerce Exam Pattern?
All examinations for the Manipal University Online BBA in Retail and E-Commerce are conducted online, ensuring flexible yet secure evaluation across all six semesters.
30%
Continuous Assessment70%
Term-End ExaminationManipal Online BBA in Retail and E-Commerce Eligibility Requirements
Educational Qualifications
Candidates must have completed 10+2 or equivalent from a recognized national or state board in any stream. A 10+3 diploma from a recognized institution is also accepted.
Grades
A minimum aggregate of 40% marks is required in 10+2 or a diploma. A relaxation to 35% is applicable for candidates belonging to reserved categories.
Work Experience
Prior work experience is not required. The program is open to fresh Class 12 pass-outs and working professionals.
Educational Qualifications
Candidates must hold an equivalent of 10+2 from a recognized board and provide supporting documents as required by Online Manipal’s admission norms. The degree is recognized by WES for applicants wishing to pursue further studies in Canada and the USA.
Grades
A minimum qualifying score as per the Manipal University norms is required to apply to the Online BBA in Retail and E-Commerce.
Work Experience
Prior work experience is not mandatory for international applicants to the Manipal University Online BBA program.
Manipal Online BBA in Retail and E-Commerce Admissions 2026
Manipal Online BBA in Retail and E-commerce Placement 2026: Jobs, Salaries & Hiring Partners
Placement Highlights
Note: Salary figures are indicative, based on industry averages. Actual packages may vary depending on experience, role, and employer.
Retail Sales Executive
Annual Average Salary
10% YoY
₹3 LPA - ₹5 LPA
E-Commerce Executive
Annual Average Salary
14% YoY
₹3.5 LPA - ₹6 LPA
Merchandising Coordinator
Annual Average Salary
11% YoY
₹3 LPA - ₹5.5 LPA
Category Manager
Annual Average Salary
13% YoY
₹5 LPA - ₹9 LPA
Store Manager
Annual Average Salary
10% YoY
₹4 LPA - ₹8 LPA
Digital Marketing Executive
Annual Average Salary
15% YoY
₹3.5 LPA - ₹6 LPA
Supply Chain Coordinator
Annual Average Salary
12% YoY
₹3.5 LPA - ₹6.5 LPA
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Clear Your Doubts Before Enrolling
in Manipal Online BBA in Retail and E-commerce
Yes, the degree is UGC-DEB entitled and offered by Manipal University, a NAAC A+ accredited institution ranked 14th overall in NIRF 2025. It holds the same academic value as a regular on-campus BBA and is accepted for employment, higher studies, and government job applications across India. It is also recognized by WES, IQAS, and ACU for international recognition.
The program is open to candidates who have completed 10+2 or an equivalent qualification from a recognized board with a minimum of 40% marks (35% for reserved categories). The duration of the program is 3 years, spread across 6 semesters. Students can also complete it at their own pace within a maximum of 6 years. No prior work experience or entrance examination is required.
The fee per semester is INR 23,250/-. The total program fee is INR 1,39,500/-, with flexible semester-wise, annual, and no-cost EMI payment options available to make enrollment easy and affordable.
Yes. The program includes live interactive sessions with expert faculty on the Online Manipal platform, along with recorded lectures accessible 24/7.
Yes. With e-commerce and retail among the fastest-growing sectors in India and globally, this specialization offers strong career potential. The industry-aligned curriculum, global recognition by WES and IQAS, NAAC A+ credentials, and placement support through an AI-powered placement drive make this program a practical investment in a future-ready business career.
Yes. Online Manipal offers dedicated placement support, including resume-building workshops, LinkedIn profile sessions, mock interviews, AI-powered placement drives, and launchpad events.
Salaries vary by role and experience. Entry-level professionals in retail and e-commerce roles typically earn between INR 3 LPA and INR 6 LPA. Experienced professionals can earn higher based on skills, employer, and domain expertise.
Top recruiters for BBA graduates from Manipal University Online span retail, e-commerce, FMCG, logistics, and digital marketing sectors. Companies such as Amazon, Flipkart, Reliance Retail, DMart, and other consumer and retail brands are among the prominent employers who hire from the Manipal network.
Graduates can explore roles such as Retail Manager, E-commerce Executive, Category Analyst, Sales Manager, Business Development Associate, and Digital Commerce Specialist across retail and online business sectors.
The program helps learners develop skills in retail operations, e-commerce management, consumer behaviour, and business strategy, along with placement assistance and career support.
No entrance exam is required for admission to the Manipal University Online BBA in Retail and E-Commerce program. Admission is granted on a first-come, first-served basis, subject to meeting the eligibility criteria of completing 10+2 or equivalent from a recognized board with a minimum of 40% marks.
Applicants need to submit their 10+2 marksheet and certificate, government-issued ID proof, photograph, and other documents required during the online admission process.
Interested candidates can apply online through the official website by completing the application process and submitting the required documents.
Yes. Admissions are currently open for the Manipal Online BBA in Retail and E-Commerce program. Interested candidates can apply before the last date of 15th July by completing the online admission process.
Yes. The program is designed to support both fresh graduates and working professionals with fully online delivery, flexible on-demand examination, live sessions, and recorded lectures accessible 24/7. Students can also complete the program at their own pace within a maximum of 6 years, making it easy to balance work and education.
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