Jain University Online MBA in Marketing

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About Marketing

The Jain University Online MBA in Marketing is a two-year PG degree that offers students an opportunity to develop a strong career in Marketing. It is completely online and offers a flexible format suitable for both working and recent graduates. The Marketing MBA course covers skills related to digital marketing, branding, marketing auditing, and consumer behaviour.

Jain University is UGC-approved and NAAC-accredited with A++. This program engages students through interactive sessions, case studies, and real-life projects. The students also benefit from industry-relevant content and expert faculty.

With the Jain Online University MBA in Marketing, students can find career opportunities in Advertising, Market Research, Brand Management, and Sales. This online MBA in Marketing is ideal for individuals seeking to develop practical Marketing skills and advance their careers.

Updated Course Fees for 2025

Course Per Semester Total Fees One Time Fees
Marketing

Approvals

Jain University provides an Online MBA in Marketing, designed for students who want to develop marketing expertise in a convenient, fully online format. Jain Online University and its programs are recognised by leading bodies in higher education in India, such as:

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Syllabus

Semester I

Semester II

Business Economics

Sustainability & Ethics

Financial Reporting & Corporate Finance

Organisational Behaviour and Human Resources Management

Quantitative Techniques for Business Decisions -I

Generative AI for Online Learners

Entrepreneurship

Marketing Management

Quantitative Techniques for Business Decisions -II

Business Law & Corporate Governance

Business Analytics & Artificial Intelligence

Semester III

Semester IV

Business Research Methods

Operations Management

Consumer Behaviour and Insights

Integrated Marketing Communications

Omni-Channel Marketing

Market Research Tools

Open Elective Course

Strategic Management

B2B Marketing

Retail Marketing and Service Management

Digital Marketing and Brand Management

Global marketing

Master's Thesis / Project

Sample Certificate

Ranking

Jain Online is recognised for its quality in online education. Therefore, it has received several awards and rankings at the national and international levels. Some of them are:

  • Four global accreditations: ACCA, CPA, CMA, and CA
  • Ranked globally by QS for educational quality
  • Ranked 65th in India by NIRF 2021
  • Awarded NAAC A++ for top academic standards

Admission Process

The Jain Online MBA in Marketing program is easy to apply to and 100% online. You are required to apply in three simple steps:

Step 1 – Complete the Application Form

Go to the Jain Online website, and there you will be directed to fill in your personal and educational details in the application form.

Step 2 – Select the Specialisation

After you apply, you will be asked to create your student account. Then select your specialisation.

Step 3 – Make Your Course Fee Payment

When your student account is set up, you can proceed to pay the course fee. You can use your debit or credit card. Jain Online also provides a 0% EMI option with no additional payment.

Eligibility Criteria

Educational Qualification:
You must have a 3-year bachelor’s degree in any stream from a UGC-recognised university. Final-year students can also apply.

Grades:
You should have scored at least 50% marks in your graduation. If you belong to SC, ST, OBC, or PwD categories, 45% marks are acceptable.

Work Experience:
You do not need any work experience to apply. However, if you have experience, it can help you better understand project management concepts.

Examination Pattern

Jain University’s exam process for the Online MBA in Marketing is relatively simple and student-centric. For each semester, students will be required to complete internal assessments and a final exam. Your performance results are generated as letter grades, which you will find on the Jain Student Portal. If necessary, you can appeal for re-evaluation or to sit for a supplementary exam.

Internal Assessment:

During the semester, you will complete quizzes, assignments, and join discussion forums for each subject. These tasks will help you stay engaged and expand your knowledge of topics related to project management.

Final Exam:

At the end of each semester, you will take an online exam for every subject. The exam will be 2 to 3 hours long. It includes multiple-choice questions, short answers, and case-based questions. These tests check how well you’ve understood the course.

Placement Partners

Students from the Jain University Online MBA in Marketing have access to excellent job and internship opportunities through the university’s relationships with top companies worldwide. Some of the university’s hiring partners are: 

Skill

Jain University ensures that you build and enhance your technical skills and analytical abilities through its online MBA in Marketing program. Common skills include:

 

Skills

Description

Digital Marketing

You can learn to promote products online using SEO, social media, and email marketing with this MBA online course.

Market Research

An MBA in marketing can help you understand how to study customer needs and market trends.

Brand Management

With the Jain MBA Curriculum, you can learn how to create and grow strong, trusted brands.

Sales Strategy

Marketing MBA enables you to develop plans to boost sales and improve customer engagement.

Communication Skills

An online MBA from Jain teaches you to improve how you share ideas, speak with clients, and create marketing content.

Career Opportunity

You can have a variety of career prospects with high returns after pursuing an MBA online in marketing from Jain. For example:

 

Job Role

Responsibilities

Annual Average Salary

Marketing Manager

You will be required to plan and lead marketing campaigns for products or services as a marketing manager.

INR 7,00,000-10,00,000

Brand Manager

A brand manager builds and maintains the image of a brand in the market.

INR 8,00,000-12,00,000

Digital Marketing Manager

Handling online ads, social media, and website traffic is the role of a digital marketing manager.

INR 6,00,000-9,00,000

Market Research Analyst

As a market research analyst, you will study customer trends and help shape business strategies.

INR 5,00,000-8,00,000

Sales Manager

A sales manager is responsible for managing sales teams and driving business growth.

INR 6,00,000-10,00,000