A+ Ranked by NAAC VGU Online BBA in Digital Marketing
Why Choose VGU Online BBA in Digital Marketing?
VGU Online BBA in Digital Marketing is designed for learners who want to build careers in the fast-growing digital economy. From SEO and social media marketing to e-commerce and brand management, the program equips students with practical knowledge to understand how businesses attract, engage, and retain customers online.
The program covers Digital Marketing Tools & Platforms, Marketing Analytics, E-Commerce, Brand & Campaign Management, and core business subjects to develop both managerial and marketing skills. Offered by a NAAC A+ accredited, UGC-entitled university, the Online BBA in Digital Marketing from VGU provides flexible online learning with live and recorded classes, AI-powered learning resources, and career support through resume reviews, LinkedIn profile makeovers, and expert guidance, making it suitable for students, working professionals, and aspiring entrepreneurs.
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QS World University Rankings 2026: Ranked #666 in Asia
IIRF 2025: Ranked #58 in India (Overall Category)
Times of India 2025: Ranked #35 in India for Engineering
Ranked #4 in Rajasthan’s Top B-School by Outlook Icare Ranking 2026.
₹ 4,207/month onwards
3 Years
VGU Online BBA in Digital Marketing Fees 2026
The VGU Online BBA in Digital Marketing fees allows professionals and freshers to pursue their digital marketing career without worrying about the finances. No-cost EMI options are also available to make education accessible.
₹1,32,000/-
Total Program Fee
Excluding Examination
₹22,000/-
Per Semester Fee
6 Semesters Total
CurriculumVGU Online BBA in Digital Marketing Syllabus
Explore the VGU Online BBA in Digital Marketing syllabus, spread across 4 semesters, covering 120 credits.
Principles of Management- Business Communication
- Financial Accounting
- Business Economics
- Introduction to Digital Marketing
- Computer Applications in Business
Quick Facts
- Lab-Based Learning: Includes hands-on labs in MATLAB, C++, Numerical Analysis, and LaTeX for practical skill-building.
- Virtual Incubation: Support through government-backed incubators, including ACIC-VGU Foundation and SIDBI Swavalamban Chair.
Key Insights You must know before choosing
VGU Online BBA in Digital Marketing
VGU Online BBA in Digital Marketing Sample Degree
Get a UGC-entitled Online BBA degree in Digital Marketing from Vivekananda Global University (VGU), a NAAC A+ accredited institution.
The BBA program features AI-driven AV lectures, personalized learning paths, and an industry-relevant curriculum.
These include assignments, quizzes, case studies, and project work that build understanding throughout the semester.
Continuous Assessment (30%)
Term-End Examination
These consist of multiple-choice, subjective, analytical, and case-study-based questions held at the end of each semester. A minimum of 40% is required to pass.
Exam Pattern
How are VGU Online BBA in Digital Marketing Exams Conducted?
30%
Continuous Assessment (30%)70%
Term-End ExaminationVGU Online BBA in Digital Marketing Eligibility Criteria
Educational Qualifications
Candidates must have passed 10+2 in any stream from a recognized Board, or hold a 3-year (10+3) diploma from a recognized national or state board of technical education.
Grades
A minimum passing percentage in 10+2 is required to be eligible for VGU Online BBA program.
Work Experience
Not required. The Online BBA from VGU is open to fresh school leavers and working individuals.
Educational Qualifications
Candidates must hold an equivalent 10+2 qualification and submit an Equivalence Certificate issued by the Association of Indian Universities (AIU).
Grades
A minimum passing percentage in 10+2 is required to be eligible.
Work Experience
Not mandatory for international candidates.
VGU Online BBA in Digital Marketing Admissions 2026
VGU Online BBA in Digital Marketing Placement 2026
Placement Highlights
Note: Salary figures are indicative, based on industry averages. Actual packages may vary depending on experience, role, and employer.
Digital Marketing Executive
Annual Average Salary
12% YoY
₹3 LPA - ₹5 LPA
SEO / SEM Specialist
Annual Average Salary
13% YoY
₹3.5 LPA - ₹6 LPA
Social Media Manager
Annual Average Salary
11% YoY
₹3 LPA - ₹6 LPA
Digital Marketing Manager
Annual Average Salary
10% YoY
₹5 LPA - ₹9 LPA
Content Marketing Executive
Annual Average Salary
12% YoY
₹3 LPA - ₹6 LPA
E-commerce Executive
Annual Average Salary
13% YoY
₹3.5 LPA - ₹6.5 LPA
Brand Executive
Annual Average Salary
11% YoY
₹4 LPA - ₹7 LPA
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Frequently Asked Questions
Clear Your Doubts Before Enquiring
in VGU Online BBA in Digital Marketing
The VGU Online BBA in Digital Marketing is a 3-year (36-month) undergraduate program divided into 6 semesters, completed fully online.
Yes, Vivekananda Global University is UGC-entitled, NAAC A+ accredited, and the BBA in Digital Marketing program features AI-driven AV lectures and an industry-relevant curriculum spanning SEO, social media marketing, and e-commerce.
The syllabus covers Business Management Fundamentals, SEO & SEM, Social Media Marketing, Content Marketing, Web & Marketing Analytics, E-Commerce, and Brand & Campaign Management, culminating in an internship and project in the final semester.
Yes, the program is delivered through a mix of AI-powered AV lectures, live and recorded sessions, and discussion forums, along with personalized learning paths and smart assessment tools on the Learning Management System.
This program delivers the same UGC-entitled BBA curriculum fully online with live and recorded sessions, monthly industry sessions, and 360° career support, allowing learners to continue working or studying alongside the program.
Yes. VGU Online provides 360° Career Assistance, including career guidance from industry experts, resume reviews, LinkedIn profile makeovers, and mock interviews, connecting learners with hiring partners across sectors.
Graduates typically start between ₹3 LPA and ₹6 LPA in roles such as Digital Marketing Executive or SEO Specialist, with digital marketing manager roles going up to ₹9 LPA, depending on experience and organization.
Common roles include Digital Marketing Executive, SEO/SEM Specialist, Social Media Manager, Content Marketing Specialist, and Digital Marketing Manager.
Graduates find opportunities across e-commerce, digital marketing agencies, IT and software, media and entertainment, retail, and startups.
Yes, the 360° Career Assistance program supports learners with mock interviews and career development resources to help them prepare for interviews and job applications.
Candidates must have passed Class 12 (10+2) or equivalent from a recognized board, with a minimum of 45-50% aggregate marks (relaxable as per university norms).
No, admission is based on eligibility screening by the university's admissions team rather than a mandatory entrance test.
Yes, the flexible online format with live and recorded sessions makes it well-suited for working professionals, early-career employees, and entrepreneurs alongside their jobs.
Applicants generally need their class 10 and 12 marksheets, a government-issued ID proof, and a recent passport-size photograph.
VGU Online admissions run across intake sessions on a rolling basis, often with a limited-period registration or fee benefit for applicants who enroll before the listed cutoff; the current application deadline is published on Online VGU's official admissions page.
Yes, VGU offers up to a 15% concession on one-time full program fee payment and a 10% concession on annual fee payment, along with no-cost EMI options.
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