#41 by NIRF 2025DY Patil Online BBA in Marketing Management
About DY Patil Online BBA in Marketing Management
DY Patil’s Online BBA in Marketing Management is a 3-year program that provides a comprehensive understanding of brand growth, consumer behavior, and modern digital strategies. The program is delivered across 6 semesters, and covers core management fields along with marketing subjects. The DYPU Online BBA in Marketing Management program is entitled by the UGC, and is approved by AICTE.
The program covers areas such as consumer behavior, market research, brand management, digital marketing, sales management, and marketing analytics. It equips you with highly sought-after industry skills in SEO, content strategy, and marketing analytics. The DY Patil Online BBA also offers structured career assistance that helps you get into job roles like Product Marketing Manager, Brand Executive, Marketing Executive, etc. across its hiring partners including Capgemini, Godrej, Asian Paints, ABB, etc.
COLLEGESATHI
EXCLUSIVE COUPON
Coupon Expires In
Rankings
UGC-DEB Recognized
NIRF Ranked
NAAC Accredited
AICTE Approved
Ranked #41, #71, #12, and #4 under the ‘Universities’, ‘Overall’, ‘Medical, and ‘Dental’ categories, respectively by NIRF 2025.
Accredited by NAAC with an A++ grade.
Ranked under the 1201-1500 rank band in the Times Higher Education Rankings 2026.
Other Online BBA Specializations Offered by DY Patil University, Navi Mumbai
Logistics & Supply Chain Management
EMI - ₹ 3,603/month onwards
3 Years
Deadline: 11 November 2026
DY Patil Online BBA in Marketing Management Fees
The DY Patil University Online BBA in Marketing Management fees are structured to provide a recognized credential at an affordable cost. The university also provides monthly, semester-wise, and annual payment options.
₹1,30,000
Total Program Fee
Inclusive of All Taxes
₹22,000
Per Semester Fee
6 Semesters Total
₹45,000
Annual Fee
3 Years Total
CurriculumDY Patil Online BBA in Marketing Management Syllabus
The DY Patil University Online BBA in Marketing Management syllabus is divided into 6 semesters and covers core management fields along with marketing subjects. The semester-wise syllabus is provided below:
- 3
Principles of Management - I - 3Principles of Micro Economics
- 3Basic Accounts - I
- 3Business Communication
- 3Computer Fundamentals
Quick Facts
- Micro-Certifications: Build role skills through in-demand micro-certificates alongside the degree.
- Data & Visualization Tools: Learn with recorded tool sessions and learning videos across MS Excel, Tableau, and Power BI.
- Industry Masterclasses: Live sessions designed to bring real industry context into learning, beyond textbooks.
Key Insights You must know before choosing
DY Patil Online BBA in Marketing Management
Your DY Patil Online BBA in Marketing Management: Sample Degree
DY Patil University, Navi Mumbai offers a UGC-entitled and globally recognized online BBA degree.
The online BBA degree offered by DYPU is equivalent to its regular BBA degree.
Students are evaluated through assignments, case studies, and projects, helping assess their learning and academic progress throughout the program.
Continuous Evaluation Marks
Term-End Examination
Students take online examinations at the end of each semester to evaluate their overall understanding and knowledge of the subjects.
Exam Pattern
DY Patil Online BBA in Marketing Management Exam Pattern
DY Patil University Online BBA in Marketing Management follows a structured evaluation process that assesses students through internal assessments and proctored end-term examinations to measure their academic performance. Students have to secure a minimum of 35% to pass a particular subject.
30%
Continuous Evaluation Marks70%
Term-End ExaminationDY Patil Online BBA in Marketing Management Eligibility Criteria
Educational Qualifications
Candidates must have qualified in Class 12 or equivalent degree from a recognized board.
Grades
Candidates must have an aggregate of 40% or more in Class 12.
Work Experience
There is no prior work experience required to enroll in an online BBA at DY Patil University.
DY Patil Online BBA in Marketing Management Admission Process
Placement Highlights
Placement Highlights
Marketing Analyst
Annual Average Salary
+10% YoY
₹3 - ₹6 LPA
Digital Marketing Specialist
Annual Average Salary
+20% YoY
₹3 - ₹6 LPA
Brand Executive
Annual Average Salary
+12% YoY
₹4 - ₹6 LPA
Product Marketing Manager
Annual Average Salary
+14% YoY
₹4 - ₹8 LPA
Digital Marketing Associate
Annual Average Salary
+14% YoY
₹3 - ₹5 LPA
Sales Executive
Annual Average Salary
+12% YoY
₹3 - ₹4 LPA
Marketing Executive
Annual Average Salary
+12% YoY
₹3 - ₹5 LPA
Real Experts. Real Guidance
Management Experts
1,15,000 learners helped
Tech Specialists
67,000 learners helped
Scholarship & Finance Experts
89,000 learners helpedWant to Explore Similar Universities?
Student Experience & TestimonialsSuccess Stories from Our Alumni
Muskan Chaturwedi
Kuldeep Prajapati
Sajjan Rajawat
Vansh Jhamb
Sana Mirza
Aarav Kulkarni
Raghav Bansal
Mitali Ghosh
Devendra Patil
Ayesha Siddiqui
Karan ChawlaReeti VaishnavSiddhanth MishraNishant Singh RathoreMohammed ZuberTanvi SharmaGajendra SuklaBhavya SamdaniSakshi GoyalNakul GuptaFrequently Asked Questions
Clear Your Doubts Before Enquiring
in DY Patil Online BBA in Marketing Management
The curriculum covers management, economics, accounting, business law, marketing strategy, consumer insights, advertising, sales management, market research, digital marketing, and marketing analytics.
Yes. The teaching methodology includes application-based assignments that help you connect marketing concepts with practical business situations.
Yes. Brand management and advertising fundamentals are included in the marketing-focused academic structure of the program.
Yes. The program can help aspiring entrepreneurs understand market dynamics, consumer behavior, marketing strategies, and promotional activities that support business growth.
The program uses online study materials, presentations, recorded lectures, faculty webinars, digital library resources, and application-based assignments through an online learning environment.
After completing the program, you can explore roles such as Marketing Analyst, Digital Marketing Specialist, Brand Executive, Marketing Executive, Digital Marketing Associate, and Sales Executive.
Yes. The program covers digital marketing, SEO, content strategy, digital advertising, and analytics, which can help you prepare for digital marketing-related roles.
You can explore opportunities across sectors such as e-commerce, FMCG, retail, advertising, finance, healthcare, and other service-based industries.
The university provides placement support and career guidance, including assistance with identifying relevant job opportunities, resume building, career preparation, and professional skill development.
Communication, analytical thinking, strategic planning, SEO, content strategy, digital advertising, marketing analytics, and decision-making can support your career development in marketing.
Indian applicants need at least 40% in Class 10 and 40% in Class 12 from recognized boards. Alternatively, applicants can have 50% overall in a three-year Polytechnic Diploma.
Yes. International students, including foreign nationals, NRIs, OCIs, and PIOs, can apply through the international admission channel.
International applicants need a recognized equivalent qualifying qualification. They generally require at least 40% marks or GPA in the relevant qualifying examination, along with an AIU equivalency certificate.
There is no requirement for an entrance test for admission to the Online BBA in Marketing Management program.
You can pay the fees through online payment methods such as debit cards, credit cards, and net banking for the Online BBA in Marketing Management program.
Popular PG Programs
Trending UG Programs
Doctorate Programs
Executive Programs
Trending Online Universities
In Demand MBA Specializations
In Demand MCA Specializations
CollegeSathi aims to provide unbiased and precise information to aspirants, along with comparative guidance on universities and their programs. The content on the CollegeSathi website, including text, graphics, images, blogs, videos, and university logos, is meant for informational purposes only and should not be considered a substitute for official information provided by academic partners. While we make every effort to keep the information accurate and up to date, CollegeSathi does not guarantee the completeness or reliability of the content and is not responsible for any errors, omissions, or losses resulting from its use.
© CollegeSathi 2026. All Rights Reserved.